If you’re here, it’s probably because you’ve seen a virtual tour and can’t wait to see your space showcased in one! Apart from its inherent “wow factor”, there are plenty of other benefits your business will gain when creating one. Google’s Online Search and Maps now feature more interactive and dynamic Business Page integration options and social media platforms are now fully pivoting to being online digital marketplaces. To scale your business, you can’t ignore these platforms, and now it’s more important than ever to gain the edge in your market segment on those increasingly competitive landscapes.
While photos and video are still great marketing tools, online platforms are saturated with them, making it difficult for you to stand out. Depending on the specific market you’re in, they might simply not be powerful enough to convert sales. Simply put, the more immersive and captivating your campaigns are, the more likely customers are willing to buy into your offering. This is where 360 virtual tours are invaluable, especially in industries like hospitality, real estate, automotive, art and culture, tourism and education, where the environment is a key feature of the product you’re selling.
